How to Fund Paid Campaigns on Meta Ads and Pay Using Crypto

If you are a freelancer, marketer, or e-commerce store owner, it’s likely that part of your earnings or balance is in crypto (BNB, USDT, BTC..).

The problem arises when you want to reinvest this balance in advertising, but the Meta platform requires a Visa card and doesn’t accept direct payments with crypto for its services.

This guide explains how to pay for Meta Ads using crypto, and how to use the Kazawallet virtual cards as a bridge to convert your crypto balance directly into fuel for your ad campaigns on Facebook and Instagram.

What is the Best Way to fund ad campaigns with crypto?

To manage ads and funded marketing campaigns, you will need a Visa card for Facebook ads that accepts crypto top-ups. The Kazawallet virtual card is designed for this:

1. Use crypto for payment: You can deposit any crypto (USDC, LTC, BNB, TRON, BTC, ETH, SOL, USDT, Toncoin) into Kazawallet for free, exchange it to a (USDC/USD/USDT) balance, and use it directly to fund your campaigns.
2. Full Control: You can top it up with only the amount you’ve budgeted for your campaign. More importantly, if you suspect any suspicious activity or want to stop ad spend immediately, you can freeze the card with the press of a button and reactivate it whenever you want.
3. Client Management: If you work as a freelancer, you can add the same card to multiple different ad accounts (one for each client). This makes it easy to manage all your client billing from one place.
4. Business-friendly limits and fees: The fees are clear from the start (1.5% top-up), and the high daily limit ($200,000) is sufficient to cover large ad campaigns.
5. Security and Reliability: The card is protected by (3D Secure), which is a verification code (OTP) sent during payment, giving you an extra layer of security.

You can read the full guide on Kazawallet card features, fees, and limits

What Do You Need to Get Started?

To start paying for Meta Ads with crypto, you need the following essentials:

• A verified Kazawallet account: To use deposit and card services, your account must be fully verified (KYC).
• Crypto balance: Whether this balance is already in your Kazawallet (like BTC, ETH, SOL…), or you have digital currencies in an external wallet that you will deposit now.
• Kazawallet card: The card must be ready to use. If you don’t have one, follow the guide on how to issue a Kazawallet card.
• A personal Facebook account.
• Business Manager Account: This is the main account that holds your business.
• Ad Account: This is the account you will create inside your Business Manager, to which you will add the card and run campaigns. (Accounts > Ad Accounts > Add > Create a new ad account > Enter Name + Currency + Time Zone).

How to Pay for Meta Ads using crypto?

To be able to pay for Meta Ads using crypto, the process is simple and boils down to 4 basic steps:

1. Deposit: Deposit your crypto balance into your Kazawallet account.
2. Exchange: exchange the crypto for a (USD/USDT/USDC) balance.
3. Top-up Card: Top up your Kazawallet Visa card with this balance.
4. Add: Add the card to your Ads Manager.

Stage 1: Prepare Your Kazawallet Card

At this stage, you will exchange the crypto you own and want to spend into a (USD/USDT/USDC) balance ready for top-up.

1. Deposit: Deposit the crypto you own (USDC, LTC, BNB, TRON, BTC, ETH, SOL, USDT, Toncoin) into your Kazawallet account. (Read How to Deposit Crypto into Kazawallet)
2. Exchange: Go to the “exchange” section and exchange this crypto into a (USDT, USDC, or USD) balance.
3. Top-up the Card: Top up your Kazawallet card with the balance you got from the previous conversion.

This way, your card is loaded with a balance that came from your crypto, ready to fund your ad campaigns.

Stage 2: Add the Card to Meta Ads Manager

1. Log in to your Ads Manager, and from the menu
   
2. Choose “Billing and Payment”
   
3. Click on “Add payment method.”
   
4. Select Credit/Debit Card.
   
5. Go to the Kazawallet app and copy your card details (Number, Name, Expiry Date, and CVV). For more specific details, you can read: How to show Kazawallet card details
6. Meta will ask you to enter a billing address associated with the card: (Check our guide on how to fill in the billing address for your Kazawallet card to ensure the transaction succeeds).
   
7. Once accepted, your card is now your primary payment method, ready to fund your ads on Facebook and Instagram.

Frequently Asked Questions (FAQ)

How do I pay for Facebook ads using crypto?

No, you cannot pay for Facebook ads using crypto. The method is to deposit crypto into Kazawallet, top up your virtual Visa card, and then add this “card” as a payment method in Facebook Ads Manager.

Can I use this method to pay for Instagram ads using crypto?

Yes. Facebook and Instagram ads are managed and billed from the same place (Meta Ads Manager). The card you add to your Payment Settings is used to pay for all your campaigns on both platforms (Facebook and Instagram).

What crypto can I use to top up?

You can top up the card with the crypto supported by Kazawallet, including: USDC, LTC, BNB, TRON, BTC, ETH, SOL, USDT, and Toncoin.

Does the cost of ads differ when paying with crypto?

No. The ad price is fixed. The only extra costs are the crypto conversion fees and the card top-up fee of (1.5%), which are transparent fees.

In Conclusion

This completes your business’s financial cycle. Your crypto balance and earnings are now able to directly fund your business growth.

By using the Kazawallet card with the correct billing address guide, you now have a secure and reliable financial bridge to manage your ads on Meta.